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14 Apr 2025

A Day in the Life of Bethany Belk, Account Manager

We sat down with Account Manager Bethany Belk to find out more about her role, how she supports key clients and why she was attracted to return to Fulcrum after a period away from the business.

A bit about Bethany…

Bethany has a strong track record in account management, having spent four years with Fulcrum. She began as an Account Manager, progressing to become a Relations Manager for Key Accounts and lastly becoming the manager of the Customer Support Team before leaving the company to have her second child.

On returning to work, she made the move into the recruitment sector, but in 2024 Bethany took the opportunity to come back to Fulcrum rejoining the business as an Account Manager as part of its expanding Account Management team.

What’s a typical day like for an Account Manager at Fulcrum?

The only constant in this role is that you are supporting a number of key account clients in achieving their multi-utility objectives for their projects. We operate in a very dynamic environment with projects at different stages of development, which means there is always variety.

My role is to look after some of our key accounts, which are larger, multi-project clients and act as their point of contact within Fulcrum, while also expanding our key account portfolio, by bringing in new customers.

Whilst being predominantly office-based, I love to get out and meet our customers face to face as much as possible, as I feel it helps build that strong working relationship.

As well as being the main point of contact for a portfolio of customers, I am the conduit between the client and our teams which is seeing a project go successfully from enquiry to delivery. And throughout that process, acting as the ‘point person’, to help overcome any project challenges, deliver positive outcomes and help clients meet their objectives.

As an example, I’m currently working on a hotel upgrade scheme delivering new multi-utility infrastructure. I’m working collaboratively with our project coordination team so the project can go live in July. When it’s complete, and people are checking into the hotel, it will bring an enormous sense of pride that I have contributed to enabling them to have an enjoyable break!

Why Fulcrum?

Fulcrum puts customer experience at the centre of everything it does and that’s something that I can absolutely get behind. I’m passionate about delivering fantastic customer experiences and it’s great to work in a business that shares this passion.

When the chance came up to rejoin the team at Fulcrum, I was so excited at the prospect. Having seen the positive changes the business has been through from afar, I wanted to be a part of the business’s positive future.

Fulcrum is a flexible and supportive place to work, they understand we have a life outside of work. Whilst being an exceptionally professional organization, the business does have a supportive family feel and it is great to be part of the team again. When I was here previously, I was supported in developing my career and progressing within the company. I want to do that again.